Brian Grassadonia

Portrait
Brian Grassadonia, ECOSYSTEM LEAD

Brian is Block’s Ecosystem Lead, focused on connecting Square, Cash App and the rest of our ecosystem through product experiences. As Square’s first product lead, he helped launch our flagship card reader in 2010. Brian also co-created Cash App and later served as Cash App’s CEO. Prior to Block, he worked at a startup (acquired by Google) and in investment banking at UBS.